Kenneth S. Orkin
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Profil
Kenneth S.
Orkin is the founder who has founded two companies, Nielsen IAG, Inc. in 1999 and IAG Research, Inc. in 2000.
At Nielsen IAG, Inc., he held the title of Co-Chief Executive Officer from 2000 to 2011.
At IAG Research, Inc., he held the title of Co-Chief Executive Officer.
Mr. Orkin's former jobs include President-Entertainment & Automotive at Nielsen NV, Principal at Merrill Lynch Capital Markets, and Member at Coro Foundation.
Mr. Orkin's education history includes an undergraduate degree from Brown University.
Anciens postes connus de Kenneth S. Orkin
| Sociétés | Poste | Fin |
|---|---|---|
IAG Research, Inc.
 IAG Research, Inc. Miscellaneous Commercial ServicesCommercial Services IAG Research, Inc. provides market research services. The company provides clients advertising performance services to monitor the effectiveness of their television advertising campaigns. It offers account services, which include custom data services offering feedback & insights and copy testing services, including pre-production and pre-flight creative analysis. It offers services to the automotive, consumer products, financial, healthcare, technology, retail, entertainment, wireless and networks industries. IAG Research was founded by Alan Gould, Eric Gould & Ken Orkin in 1999 and is headquartered in New York, N | Fondateur | - |
Nielsen NV
 Nielsen NV Miscellaneous Commercial ServicesCommercial Services Nielsen NV is a global performance management company. It provides clients with a comprehensive understanding of consumers and consumer behavior. It delivers critical media and marketing information, analytics and manufacturer and retailer expertise marketing consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related assets. The company operates its business through two reporting segments: What Consumers Buy and What Consumers Watch & listen. The What Consumers Buy segment provides retail transactional measurement data, consumer behavior information and analytics primarily to businesses in the consumer packaged goods industry. This segment is organized into two areas: Information, which provides retail scanner and consumer panel-based measurement, and Insights, which provides a broad range of analytics. Its Buy products and services enables clients to better manage their brands, uncover new sources of demand, launch and grow new products, analyze their sales, improve their marketing mix and establish more effective consumer relationships. The What Consumers Watch and listen segment provides viewership and listening data, and analytics primarily to the media and advertising industries for television, radio, online and mobile viewing, and listening platforms. This segment offers national and local television audience measurement services, including more than one screen, unduplicated reach, cause and effect analysis, and program viewing behavior testing; digital audience measurement services, such as digital media and market research, audience analytics, and social media measurement; mobile measurement services comprising measurement and consumer research for telecom and media companies in the mobile telecommunications industry; and advertiser solutions. It provides radio audience measurement services such as information on consumers lifestyles, shopping patterns, and use of media to radio, advertisers and advertising agencies, local cable television companies, national cable and broadcast television networks, and out-of-home media sales organizations. The company was formerly known as Nielsen Holdings NV. The company was founded by Arthur C. Nielsen, Sr. in 1923 and is headquartered in New York, NY. | Corporate Officer/Principal | - |
| Coro Foundation | Corporate Officer/Principal | - |
Nielsen IAG, Inc.
 Nielsen IAG, Inc. Miscellaneous Commercial ServicesCommercial Services Nielsen IAG, Inc. provided market research services. The company was founded in 1999 and was headquartered in New York, NY. | Fondateur | - |
| Merrill Lynch Capital Markets | Corporate Officer/Principal | - |
Formation de Kenneth S. Orkin
| Brown University | Undergraduate Degree |
Expériences
Fonctions occupées
Sociétés liées
| Entreprise privées | 5 |
|---|---|
| Merrill Lynch Capital Markets | Finance |
| Coro Foundation | |
Nielsen IAG, Inc.
Nielsen IAG, Inc. Miscellaneous Commercial ServicesCommercial Services Nielsen IAG, Inc. provided market research services. The company was founded in 1999 and was headquartered in New York, NY. | Commercial Services |
Nielsen NV
Nielsen NV Miscellaneous Commercial ServicesCommercial Services Nielsen NV is a global performance management company. It provides clients with a comprehensive understanding of consumers and consumer behavior. It delivers critical media and marketing information, analytics and manufacturer and retailer expertise marketing consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related assets. The company operates its business through two reporting segments: What Consumers Buy and What Consumers Watch & listen. The What Consumers Buy segment provides retail transactional measurement data, consumer behavior information and analytics primarily to businesses in the consumer packaged goods industry. This segment is organized into two areas: Information, which provides retail scanner and consumer panel-based measurement, and Insights, which provides a broad range of analytics. Its Buy products and services enables clients to better manage their brands, uncover new sources of demand, launch and grow new products, analyze their sales, improve their marketing mix and establish more effective consumer relationships. The What Consumers Watch and listen segment provides viewership and listening data, and analytics primarily to the media and advertising industries for television, radio, online and mobile viewing, and listening platforms. This segment offers national and local television audience measurement services, including more than one screen, unduplicated reach, cause and effect analysis, and program viewing behavior testing; digital audience measurement services, such as digital media and market research, audience analytics, and social media measurement; mobile measurement services comprising measurement and consumer research for telecom and media companies in the mobile telecommunications industry; and advertiser solutions. It provides radio audience measurement services such as information on consumers lifestyles, shopping patterns, and use of media to radio, advertisers and advertising agencies, local cable television companies, national cable and broadcast television networks, and out-of-home media sales organizations. The company was formerly known as Nielsen Holdings NV. The company was founded by Arthur C. Nielsen, Sr. in 1923 and is headquartered in New York, NY. | Commercial Services |
IAG Research, Inc.
IAG Research, Inc. Miscellaneous Commercial ServicesCommercial Services IAG Research, Inc. provides market research services. The company provides clients advertising performance services to monitor the effectiveness of their television advertising campaigns. It offers account services, which include custom data services offering feedback & insights and copy testing services, including pre-production and pre-flight creative analysis. It offers services to the automotive, consumer products, financial, healthcare, technology, retail, entertainment, wireless and networks industries. IAG Research was founded by Alan Gould, Eric Gould & Ken Orkin in 1999 and is headquartered in New York, N | Commercial Services |
